12 best ecommerce books

Product features

The seven universal story points all humans respond to

The real reason customers make purchases

How to simplify a brand message so people understand and act on it

How to create the most effective messaging for websites, brochures, and social media

About Donald Miller

Donald Miller is the CEO of StoryBrand, the cohost of the Building a Storybrand Podcast,and author of several books. Combined, Donald’s books have spent more than a year on the New York Times Bestsellers list.

Every year, Donald helps more than 3,000 business leaders clarify their brand’s marketingmessageto help their companies grow.

Donald is widely considered one of the most entertaining and informative speakers in the world. His audiences are challenged to lean into their own story, creatively develop and execute the story of their team, and understand the story of their customers so they can serve them with passion. Donald's thoughts on story have deeply influenced leaders and teams for companies like Pantene, Chick-fil-A,Intel, Prime Lending, Zaxby's, and thousands more.

He lives in Nashville, Tennessee, with his wife, Betsy, and their dogs, Lucy and June Carter.

Seth Godin, Author of All Marketers are Liars

“This is a seminal book built around an idea that will clarify, energize, and transform your business. Donald Miller offers a specific, detailed, and useful way to change the way you talk about the work you care about.”

John C. Maxwell, #1 New York Times bestselling author

“Donald Miller will teach you a lot more than how to sell products; he will teach you how to transform the lives of your customers. Your customers need you to play a role in their lives, and this book will teach you how. If you want your business to grow, read this book.”

Dave Ramsey, #1 New York Times bestselling author

“This is the most important business/marketing book of the year. All communicators know the power of Story. Donald Miller has captured the process to make your marketing pierce the white noise of the most over-served marketing generation in history. You have to read this book!”

Ryan Deiss, Founder and CEO of Digital Marketer

“If you like making money, read this book. The StoryBrand Framework will help you create sales messages that people listen and respond to. We use it all the time, and it works!’”

Product features

Apply the StoryBrand framework to your marketing across all customer touch points.

Learn a 5-part sales funnel that’s proven to grow revenue.

Get actionable, strategic steps you can immediately implement.

Correct the nine mistakes you’re likely making on your website.

Amy Burgess, Marketing Consultant

"I created collateral for a client and they recently told me not to release the next round we created because they can’t handle the influx of customers from the first round. They had more listings this year than in 30 years of business."

Ian Stewart, Owner/Creative Director of Root Source Digital

"My last email campaign I delivered raised 20k dollars. Thank you Donald Miller for giving me a system that I know works."

Wes Gay, CEO, Wayfinder

"A client went from 15MM dollars last year to 27MM dollars so far this year. All from updating their messaging and implementing new lead generators and email campaigns.”

Amy Schutte, Owner, Hudson and Co LLC

"Just heard from one of my clients that she’s getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that’s just with updating her website."