13 best natural mascaras

Natural mascaras are a type of makeup product that is formulated with ingredients derived from natural sources rather than synthetic or chemical compounds.They are typically associated with the beauty and personal care industry and are used primarily to enhance the appearance of eyelashes. Here are some key points about natural mascaras:

  1. Ingredients: Natural mascaras are composed of natural and organic ingredients, which may include plant-based waxes, oils, and pigments. Common ingredients in natural mascaras include beeswax, carnauba wax, shea butter, and various botanical extracts.

  2. Synthetic-Free: One of the primary characteristics of natural mascaras is that they are free from synthetic chemicals and potentially harmful ingredients often found in conventional mascaras, such as parabens, phthalates, and artificial fragrances.

  3. Hypoallergenic: Natural mascaras are often formulated to be hypoallergenic and suitable for individuals with sensitive eyes or those who wear contact lenses. They are less likely to cause irritation or allergic reactions.

  4. Performance: Natural mascaras are designed to provide similar performance to conventional mascaras. They aim to lengthen, volumize, and darken the lashes while maintaining a natural look. However, the specific performance can vary from brand to brand.

  5. Water Resistance: Some natural mascaras are water-resistant or waterproof, offering durability and smudge-proof wear. These options are ideal for those who want long-lasting mascara for special occasions or active lifestyles.

  6. Cruelty-Free: Many natural mascara brands are cruelty-free, meaning they do not test their products on animals. Additionally, some are vegan, containing no animal-derived ingredients.

  7. Packaging: Sustainability is a focus for many natural mascara brands. They often use eco-friendly packaging, including recyclable or biodegradable materials, to reduce their environmental impact.

  8. Removal: Removing natural mascara is typically straightforward and can be done with gentle makeup removers or cleansing oils. It may not require harsh chemicals or vigorous rubbing.

  9. Price: Natural mascaras can vary in price, with some being competitively priced compared to mainstream mascara brands and others falling into a higher price range due to the quality and purity of their ingredients.

  10. Availability: Natural mascaras are available in various beauty and personal care stores, both in physical locations and online. They are produced by numerous brands that specialize in natural and organic cosmetics.

In summary, natural mascaras are makeup products formulated with natural and organic ingredients, offering a safer and more eco-friendly alternative to conventional mascaras. They are suitable for individuals seeking hypoallergenic and cruelty-free options while still achieving desired eyelash enhancements.

Below you can find our editor's choice of the best natural mascaras on the market
  

Honest Beauty Extreme Length Mascara + Lash Primer | 2-in-1 Boosts Lash Length, Volume & Definition | Silicone Free, Paraben Free, Dermatologist & Ophthalmologist Tested, Cruelty Free | 0.27 fl. oz.

The Honest Company Beauty

Based on 6 reviews Check latest price

Product description

Things we love: multitasking makeup and lush, lifted lashes made easier. The long-lasting formulas of our 2-in-1 dual-ended mascara and lash primer work together to boost lash length, volume and definition. Use the lash primer first to create an even base and enhance the mascara's lash-lengthening performance, then follow with a coat of rich and smooth mascara to build extreme length and sky-high lift. The specially molded bristles of the mascara wand pick up and separate every last lash for dramatic definition without clumping.



Avoid direct contact with eyes. If contact occurs, flush thoroughly with water. In case of irritation, discontinue use and consult your doctor.

  • 2-in-1 primer and mascara works together for lush length, volume and definition
  • A genius primer coats lashes to create an even base and intensify color
  • Rich mascara lays down smoothly for dramatic length and sky-high lift
  • Specially molded bristles pick up every lash for expert definition
  • MADE WITHOUT: Parabens, Paraffins, Silicones, Mineral Oil, Synthetic Fragrances
  • Cruelty Free
  • Dermatologist & Ophthalmologist Tested
  • Packaging May Vary

User questions & answers

Question: Does it contain latex
Answer: Unknown
Question: Is the primer white or clear
Answer: The primer looks white but when it’s brushed on it dries clear very quickly. I love this mascara so much I won’t ever buy anything different!
Question: Is this mascara hypoallergenic or non comedogenic
Answer: I bought it thinking it would be better for my sensitive eyes - the list of chemicals it doesn't have and the name "Honest Beauty" made that seem likely. But every time I wear it, my eyes burn all day long.
Question: Do you make it in brown, not black/brown
Answer: Great question! At this time, our Extreme Length Mascara + Primer is only available in black. We're always listening, and we'll let out team know that this is something you'd like to see in the future. Thank you!

Burts Bees 100% Natural Nourishing Mascara, Classic Black - 0.4 Ounce (Pack of 2)

Burt's Bees, Inc.

Based on 578 reviews Check latest price

Product description

Burt's Bees 100% Natural nourishing mascara in Classic black lengthens and defines lashes. The brush and formula work together to give you longer, healthy looking lashes instantly. Made with Jojoba Oil and naturally moisturizing glycerin to nourish lashes, This 100% natural mascara is gentle enough for your delicate eye area. One of two available shades, classic black works with all eye colors and skin tones to give you long, eye-catching lashes. Burts Bees nourishing mascara is safe for sensitive eyes and contact lens wearers, and is formulated without parabens, phthalates, SLS, petrolatum or synthetic fragrances. Its ophthalmologist tested, never tested on animals and cruelty free.

  • CLASSIC BLACK MASCARA: One mascara tube with convenient, easy-to-use applicator in Black Brown, perfect for all eye colors and skin tones
  • NOURISHING INGREDIENTS: 100% natural origin formula is made with Jojoba Oil and naturally moisturizing Glycerin which is gentle enough for the delicate eye area
  • STRENGTHEN & CONDITION: Our brush and formula work together to instantly give you long-lasting definition and softly nourish lashes
  • LENGTHENING MASCARA: This nourishing mascara lengthens and defines upper and lower lashes instantly for a beautiful look
  • NATURAL MAKEUP: This Burt’s Bees mascara is ophthalmologist-tested and safe for sensitive eyes and contact lens wearers. Formulated without parabens, phthalates, SLS, petrolatum or synthetic fragrances. Never tested on animals

Juice Beauty Phyto-Pigments Ultra-Natural Mascara

Juice Beauty

Based on 81 reviews Check latest price

Product description

Volumizing nutrient-rich mascara powered by intense plant-derived Phyto-Pigments for a feathery-soft look and feel after every smooth, buildable coat. Non-drying formula leaves lashes clump-free and is designed to minimize smudging and flaking.

Brand Story

The Organic Solution. Masterminded by a California team passionate about healthy lifestyles and whose organic products are backed by powerful science.

Product features

Juice Beauty Phyto-Pigments Ultra-Natural Mascara

For all ages who are looking for a versatile mascara that delivers both natural looking lash definition and dramatic volume and length.

Volumizing nutrient-rich mascara powered by intense plant-derived Phyto-Pigments for a feathery-soft look and feel after every smooth, buildable coat. Non-drying formula leaves lashes clump-free and is designed to minimize smudging and flaking.

CoverGirl Professional Natural Lash Mascara, Clear [100] 0.34 oz

COVERGIRL

Based on 186 reviews Check latest price

Product description

COVERGIRL Professional Natural Lash Mascara Clear 100, .34 oz

  • Expands and increases lashes
  • Provides ultimate coverage and comfort
  • Creates an extreme eye-opening effect

User questions & answers

Question: This does not come in packs of 3, you only get 1..just a warning
Answer: I use this as an eyebrow tamer...It holds the hairs where I brush them and wash out the next morning when I wash my face...No residue...
Question: does this contain wax? or oils? Im hoping its the same as a hair gel, and easy to remove with no resideue
Answer: It’s advertised as a pack of three but I only received one, one tube of clear mascara 😕
Question: Do these come as pack of
Answer: I use the clear masrcara to tame my eyebrows...I have for years...It dries firm...I would believe it would make your eyelashes do what you wish them to do...Luck and good health!!!
Question: Will this pull/weigh down your lashes after curling them? My lashes tend to get uncurled if I don't use waterproof mascara. Thanks
Answer: I use this daily for my eyelashes and eyebrows. If you are wondering if it gets wet, will it leave make up smeared/streaked down your face, it does not at all. If you just want to know if it holds up if you take a dip in the pool, it does not do so well. My eyelashes will kind of group together in a few sections, (but my brows are fine). But I still think it's a great product and use daily (especially bc I can't use colored mascara). Hope that's helps answer your question.

COVERGIRL Professional Natural Lash Mascara, Clear, 0.34 Ounce

Covergirl

Based on 477 reviews Check latest price

Product description

Tame eyebrows and create natural-looking, feather-light lashes with this clear eyebrow and eyelash gel. This conditioning formula is hypoallergenic, ophthalmologically-tested, and washes off easily and beautifully!

Brand Story

By CoverGirl

  • Tame eyebrows and create natural looking lashes
  • Clear gel
  • Conditioning formula
  • Hypoallergenic
  • Washes off easily

User questions & answers

Question: Is this product waterproof/water resistant
Answer: Oh yes! I use it to as an undercoat to "protect" my lashes from regular mascara. (2 layers.) Then I will apply a light coat of the latter to my lashes. (I'm allergic to certain colorants & fragrances in most products.) It has been very safe for me & my issues.
Question: can I use this without any other makeup on my lashes
Answer: Hi there! Our CoverGirl Professional Natural Lash Mascara does not contain castor oil. We hope this is helpful, but please give our team a call at 1-800-426-8374 if you have further questions! Thank you for your inquiry.
Question: Does this contain castor oil
Answer: I just looked at the packaging and it does contain methylparaben. I have not been too happy with the product, I would not recommend
Question: Does this clear mascara contain any parabens-methylparaben, propylpaben
Answer: I use the product primarily at night after taking off my makeup. I haven't used it under my eyebrow filler because it is a bit oily.

Trish McEvoy Fuller Brows Brow Mascara

Trish McEvoy

Based on 16 reviews Check latest price

Product description

WHAT IT IS: An Intensely pigmented, full-coverage brow mascara. WHAT IT DOES: Adheres evenly to skin and hair then sets quickly and stays in place for instantly dramatic brows. For softer definition, remove excess onto the edge of the tube and apply using a lighter hand. HOW YOU USE IT: Using short, upward motions, brush the precision applicator along the brow starting at the inner point and moving outward. To fill in areas of sparseness, use a gentle pressing motion while shaping and sculpting the brow. For the most natural results, always brush in the direction of hair growth. FREE OF: Phthalates Paraben

Physicians Formula Organic Wear 100% Natural Origin Work it Full Flared Fit Mascara, Ultra Black, 0.26 Ounce

Physicians Formula Inc

Based on 62 reviews Check latest price

Product description

Revolutionary do-it-all mascara guaranteed to last through your toughest workout leaving your lashes looking full, long, flared and dramatic- hour after hour! 100% of the Ingredients are of Natural Origin. 70% of the Ingredients are Organic. Life-Proof Formula: Rigorously tested to withstand your most athletic activities. 10K Proof. Gym Proof. Sweat Proof. Water Resistant. 100% Natural Profit Blend: Maximum performance formula features a special blend of ingredients that work at the core of lashes to volumize & lengthen. Triple Strength Wax Blend: Delivers maximum strength adherence for extreme wear Kale, Carrot & Quinoa Protein Blend: Volume building blend boosts hydration to improve hair elasticity & strengthen lashes for healthy-looking, voluminous results. High-performance formula delivers 24 hour wear! 100% Recyclable Lash Traction Brush: Unique brush grips every lash for full, long, flared-looking lashes instantly & all day.

Product features

Healthy beauty

It all started in 1937, when leading allergist Dr. Frank Crandall created Physicians Formula as an expression of love for his wife Edith, who suffered from lupus and longed for makeup that wouldn’t aggravate her sensitive skin. Since then, we have continued Dr. Crandall’s concept of “healthy beauty.”

To this day, every one of our products is carefully crafted and tested to meet our strict requirements: they are hypoallergenic, safe for sensitive skin and eyes, and created without any of the 150+ known harsh ingredients found in other personal care items.

Face

Face creams and tinted moisturizers, concealer and foundations, bronzer and blush, highlight your face's natural beauty with products that leave you looking and feeling healthy.

Eyes

Whether you favor a classic look, smokey eye, or something bold, our eye makeup helps you achieve the look you want with products that prioritize your health.

Lips

Keep your lips smooth and hydrated with lip balms, butters, and SPF protection, or give them a bold pop of color with liquid lipstick, hypoallergenic lipstick, lip toppers and oils.

Skin

Pamper yourself and your skin with skincare products that help keep your skin not only looking healthy, but feeling healthy as well.

Beauty Without Cruelty Ultimate Natural Mascara Walnut, 0.27 Fluid Ounce

Cell Lounge inc.

Based on 8 reviews Check latest price

Product description

Beauty Without Cruelty Ultimate Natural Mascara Walnut. The manufacturer of this product is Beauty Without Cruelty. This product is made up of high quality product. This product is manufactured in united states.

  • The manufacturer of this product is Beauty Without Cruelty
  • This product is made up of high quality product
  • Item Package Dimension: 6.0" L x 0.75" W x 4.3" H
  • Country Of Origin: United States

Wunder2 Makeup Lash Extension & Volumizing Mascara Natural Look False Eyelashes Effect, One size, Black

KF Beauty

Based on 2 reviews Check latest price

Product description

Get an instant lengthening and volumizing effect with our LASH EXTENSION & VOLUMIZING MASCARA. The exclusive dual-formula makes sure lashes are nourished and hydrated while remaining smudge, clump and flake free from day to night: longer, thicker, smudge-proof lashes with just a few strokes of the brush.

  • This mascara creates dramatic 3D volume and length - with mini volume lash extensions built into the formula, it's an easy alternative to false lashes!
  • Dual-formula mascara goes on intensely black: the blue formula turns invisible as it nourishes, while the black formula gives length and volume.
  • Think of it as a two-step eyelash primer + black mascara in one.
  • If you like your mascara black, try this volumizing mascara! It's weather-proof for everyday wear.
  • Vegan Formula. Wunder2 is Cruelty Free certified by Leaping Bunny - the best way to know that your makeup is not tested on animals. Made in Italy.
  • skin type: Normal

Product features

WUNDEREXTENSIONS

WUNDEREXTENSIONS Lash Extension & Volumizing Mascara combines two formulas in the same tube that blend together seamlessly on application to create a false lash effect. The ‘blue’ formula nourishes and hydrates the lash, making it thicker and ready for the next formula. The ‘black’ formula attaches mini 3D lash extensions to the lash creating length and even more volume.

Don't worry - it's a black mascara, not blue!!

HOW TO USE

  • Apply the WUNDEREXTENSIONS Mascara on clean and dry lashes
  • Brush from root to tip until you have achieved desired lash volume and length
  • Wiggle brush from side to side to coat any short lashes
  • Reapply for a more dramatic effect
  • The result: Flawless looking lashes, that almost look like false lashes

Bella Mari Natural Mascara, Copper; 0.4oz

Nature's Brands

Based on 35 reviews Check latest price

Product description

Nauture's Brands' Bella Mari makes this paraben-free mascara from clean ingredients derived from earth minerals and natural preservatives without irritants. A scent-free all natural mascara. It is a weightless, clump-free mineral mascara. This all-natural mascara separates the lashes perfectly, leaving a dark silky finish. Bella Mari proudly makes all cruelty free and paraben free mascaras in the USA.

  • All natural mascara
  • 100% Chemical Free, Paraben Free, Preservative Free
  • Free of aluminum, triethanolamine, propylene glycol
  • Mineral mascara free of carmine, alcohol or copolymer
  • Vegan and free from phenoxyethanol, fragrances, dyes, soy or gluten

Honeybee Gardens Truly Natural Mascara, Black Magic 0.17 oz

Honeybee Gardens

Based on 268 reviews Check latest price
  • Proof that natural mascara can be amazing! Our silky, lash-defining, naturally looking mascara is totally weightless yet provides all day color. The smooth light-as-a-feather base boasts zero clumping due to the absence of clay in the superior lash-conditioning formula. The paraben free formula is botanically enriched to condition lashes from base to tip.
  • No flaking or smudging. Water-resistant, Work-out proof, NOT waterproof.
  • Made proudly in the USA with certified organic ingredients. CERTIFIED gluten free and vegan
  • Black Magic: Deep Black
  • Looking for more volume and length? Try out newest formulation, Bellissima Volumizing Mascara!

User questions & answers

Question: how can they call it vegan if it contains beeswax? thats not vegan, its vegetarian
Answer: I can't give you a positive answer as I discarded the packing almost a year ago, It has held up well and is outside for the entire time..no rust. But I would guess it was made in the orient somewhere.
Question: Is this product non-nano
Answer: I'm not sure if it can be repainted. I was very happy with the color I have
Question: Does this mascara wash off in the shower with soap and water
Answer: I’ve only had it for a couple of months outdoors in direct heat and sun. So far it looks the same as when I first bought it. The paint is solid. I will, however, bring it in or at least put in on the porch in the winter. Maybe it will last longer that way.
Question: Will this stand out on my eyelashes which are black and on the longer side? Or is it a very subtle mascara
Answer: They are about 3/4" thick, so that's how high it would raise a pot if you use just one. However, it's possible to stack them one or two + as long as you use some glue to keep them attached to each other. I used just a simple glue gun to attach mine together as well as to the bottom of the pot. They are a great product at a great price compared to what you would pay at a retail nursery.

Product features

The shades you want

Black Magic - true black

Espresso - black/brown

Chocolate Truffle - dark brown

From Girl Next Door to Drama Diva

Application Tips:

1. Apply one coat for a natural, eye-defining look.

2. Drama queen? Apply two coats. Unlike traditional mascaras that clump after one coat with lashes stuck together (making application of a second coat nearly impossible,) our mascara remains light and silky. You can easily apply that second coat to get a more dramatic look without harming delicate lashes.

Award Winning Formula!

Winner of the 2016 Delicious Living Award for Best Natural Eye Makeup

Winner of the 2017 Yoga Journal Award for Best Natural Eye Makeup

Physicians Formula Organic Wear 100% Natural Origin Lash Boosting Mascara, Ultra Black Organics, 0.26 Ounce

Physicians Formula

Based on 34 reviews Check latest price

Product features

Healthy beauty

It all started in 1937, when leading allergist Dr. Frank Crandall created Physicians Formula as an expression of love for his wife Edith, who suffered from lupus and longed for makeup that wouldn’t aggravate her sensitive skin. Since then, we have continued Dr. Crandall’s concept of “healthy beauty.”

To this day, every one of our products is carefully crafted and tested to meet our strict requirements: they are hypoallergenic, safe for sensitive skin and eyes, and created without any of the 150+ known harsh ingredients found in other personal care items.

Face

Face creams and tinted moisturizers, concealer and foundations, bronzer and blush, highlight your face's natural beauty with products that leave you looking and feeling healthy.

Eyes

Whether you favor a classic look, smokey eye, or something bold, our eye makeup helps you achieve the look you want with products that prioritize your health.

Lips

Keep your lips smooth and hydrated with lip balms, butters, and SPF protection, or give them a bold pop of color with liquid lipstick, hypoallergenic lipstick, lip toppers and oils.

Skin

Pamper yourself and your skin with skincare products that help keep your skin not only looking healthy, but feeling healthy as well.

Pacifica Stellar Gaze Length and Strength Mineral - Supernova-Black Women 0.25 oz

Pacifica

Based on 2 reviews Check latest price

Product description

This amazing mascara is infused with coconut oil and vitamin B to hydrate each lash as it lengthens, strengthens and adds volume. It is long lasting, nourishing and natural mineral. It has super plush vegan brush that provides effortless coverage.

  • Super plush vegan brush
  • Lengthening formula
  • Deep intensity color
  • It’s a Formulated without talc, parabens, phthalates or mineral oil.
  • This amazing formula is infused with coconut oil and vitamin B to hydrate each lash as it lengthens, strengthens and adds volume.

User questions & answers

Question: Where is this made
Answer: No. It is like regular sticky notes
Question: Is it water proof
Answer: They are each day separate; I teach school and I love them!
Question: Since this mascara has coconut oil, does it smear
Answer: Nope. I bought this last Christmas and it's been through the dishwasher many many times. Still good as new.
Question: Has anyone tried the brown on their eyebrows
Answer: The Naked Shimmer is waterproof and they are Fulfilled by Amazon from US. And the pigmentation is great

Product features

FOR THE PLANET

Nature is our muse. For nearly 25 years, we have strived to do right by our planet, from the ingredients we source to the pretty packages we create. We make it easy for our community to help the environment too.

FOR THE ANIMALS

We have been Cruelty-Free and Vegan since day one. These are not buzzwords for us. We are fearless in our mission to transform beauty by leading with love and compassion.

FOR YOU

You should not have to choose between effective or clean, beauty or health, self or environment. We create clean products across all categories that are accessible and make you feel beautiful. No need to compromise.

About Pacifica Beauty

Pacifica Beauty is an innovative clean beauty company that started a revolution in natural beauty. We are committed to using natural ingredients that are skin beneficial, non-toxic and safe. Our product range includes skin care, color cosmetics, hair care, body and perfume.

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