12 best joico body shampoos

Joico is a well-known brand in the hair care industry, and they offer a range of products, including body shampoos. Joico body shampoos are designed to provide cleansing and nourishing benefits to both the hair and the body. Here is what you can expect from Joico body shampoos:

  1. Cleansing: Joico body shampoos are formulated to effectively cleanse the hair, removing dirt, oil, and impurities. They also work as body washes, allowing you to cleanse your skin in the shower.

  2. Moisturizing: Many Joico body shampoos are formulated with moisturizing ingredients that help keep both the hair and the skin hydrated. This can be particularly beneficial for individuals with dry or sensitive skin.

  3. Scent: These shampoos often have pleasant scents that leave your hair and skin smelling fresh and clean after use.

  4. Hair Care: While primarily designed as body shampoos, some Joico products may offer additional hair care benefits, such as strengthening, volumizing, or color-protecting properties. Be sure to check the specific product labels for details.

  5. Hair Types: Joico typically offers a variety of body shampoos suitable for different hair types, including normal, dry, oily, and color-treated hair. This allows you to choose a product that addresses your specific hair care needs.

  6. Beauty Personal Care: These body shampoos fall under the category of beauty and personal care products, reflecting Joico's commitment to providing high-quality products for personal grooming and hygiene.

Joico is known for its expertise in hair care, and their body shampoos are designed to provide a convenient and efficient way to cleanse both your hair and body during your daily shower routine. However, it's important to read product labels and descriptions to ensure that the specific Joico body shampoo you choose meets your hair and skin care requirements.

Below you can find our editor's choice of the best joico body shampoos on the market
  

Joico JoiFULL Volumizing Shampoo | Plush & Long-Lasting Fullness | Add Instant Shine & Lightweight Body | For Fine & Thin Hair

AmazonUs/8W22V

Based on 460 reviews Check latest price

Product description

Joico JoiFULL Volumizing Shampoo has gentle cleanser that wash away excess oil and impurities that can weigh hair down, while Bamboo Extract, Rice Protein and Lotus Flower add airy body and fullness.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Product features

JOIFULL VOLUMIZING SHAMPOO

Imagine plush, 24-hour-long fullness and voluminous body…that’s what you get with this rich, sudsy cleanser designed to whisk away the oil and dirt that can weigh down fine-textured hair. Giving you a clean foundation for body-building styling, this Shampoo is the healthy prep step towards lusciously full hair. With Rice Protein and Bamboo Extract, every ingredient cleanses, nourishes, and amplifies hair for a major body boost.

Directions: Apply to damp hair; lather; rinse well.

HERE'S WHY YOU'LL LOVE IT

- 24 hourstyle retention*

- Provides long-lasting humidity protection

- No residue to leave hair looking or feeling stiff and crunchy

*when using JoiFull Volumizing Shampoo, Conditioner and Styler as a system

Joico Defy Damage Protective Shampoo | Strengthen Bonds & Preserve Hair Color | For Fragile Hair

AmazonUs/8W22V

Based on 667 reviews Check latest price

Product description

FOR BOND STRENGTHENING & COLOR LONGEVITY With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking. Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Product features

DEFY DAMAGE PROTECTIVE SHAMPOO

Immerse hair in a thorough, luxurious lather with this gentle, sulfate-free shampoo that protects hair from damage on a daily basis. The bond-building formula swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle, or stripping your investment color. The decadent result? Hair becomes beautifully resilient, clean, healthy-looking, shiny, and smooth.

Directions: Apply to wet hair. Lather, then rinse thoroughly

HERE'S WHAT YOU WILL LOVE

- Strengthens & Rebuilds Bonds

- 80% Less Breakage*

- 5X Stronger Hair*

*Against combing breakage on damaged hair during heat styling using Defy Damage Protective Shampoo & Masque vs. non-conditioning shampoo

Joico JoiFULL Volumizing Conditioner | Plush & Long-Lasting Fullness | Add Instant Shine & Nourish Hair | For Fine & Thin Hair

AmazonUs/8W22V

Based on 244 reviews Check latest price

Product description

Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients designed to create full, airy, touchable body without weighing hair down. This daily-use conditioner nourishes fine strands with a barely-there touch, delivering easy-to-comb glide power and a unique, lightweight feel.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

User questions & answers

Question: Can you use the color protective shampoo with the volumizing conditioner
Answer: Dear Customer, Thanks for your question. Ours wand curling iron can works for thick hair. Create beautiful beach waves for you! Any other questions please feel free to contact us. Sincerely, Cosy Live House
Question: Does this large size have a pump top
Answer: Dear Customer Thanks for your question. Please following these steps 1. Choose a strand of hair and place it into heated curling iron. 2. Wait a moment, release the curling iron and move on to the next section of hair. 3. Repeat with the Rest Any other questions, please feel free to contact us. Sincerely, Cosy Live House
Question: What scent is this? i have a joico now that smells like coconut and it triggers a migraine. coconut and vanilla trigger a migraine. is it either
Answer: It actually helps my hair appear thicker. With thin hair you wont need to apply heat for very long, as well. I used a heat protecting spray on my hair from my cheekbones to the ends pf my hair, a comb to tease the roots and dry shampoo (dove), and a texturizing hair spray for hold.

Product features

SMARTRELEASE TECHNOLOGY

Our liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin.

RICE PROTEIN

Rich in amino acids, helping to strengthen and thicken hair while providing a fuller feel and visible lift to fine, limp hair.

BAMBOO EXTRACT

Fibrous and rich in silica – helping to build volume, while promoting thicker, stronger, shinier strands.

LOTUS FLOWER

A prized exotic bloom full of strength-building protein, magnesium and potassium – helps improve elasticity and healthy appearance of hair.

JOIFULL VOLUMIZING CONDITIONER

Here’s everything your fine hair needs to create full, airy, luscious body: a lightweight formula with detangling ingredients that amplify strands for a voluminous look and feel. What you don’t get: Weigh-you-down oils that can be overly heavy on fine, delicate hair. Stocked with exotic ingredients that provide a visible lift, you’ll get humidity protection, shine, and stronger strands with every use.

Directions: Apply a small amount to clean, damp hair; leave in 1 – 2 minutes; rinse.

HERE'S WHY YOU'LL LOVE IT

- 24 hourstyle retention*

- Provides long-lasting humidity protection

- No residue to leave hair looking or feeling stiff and crunchy

*when using JoiFull Volumizing Shampoo, Conditioner and Styler as a system

Joico JoiFull Volumizing Styler For Plush, Long-Lasting Fullness & Lift | For Fuller, Thicker, Bouncier Hair | Instantly Add Shine & Protect from Thermal Damage | For Fine/Thin Hair

AmazonUs/8W22V

Based on 221 reviews Check latest price

Product description

Dreaming of bigger and better hair? Here’s the hero that swoops in with body, bounce, and brilliant fullness, while saving you from the sticky, crunchy residue of typical volumizers. You’ll experience the unique glide and slip of an airy crème, plus the molding and shaping power of a gelee…all in one game-changing hybrid. Instantly transforms fi ne strands into full, luxurious, natural-looking hair.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

User questions & answers

Question: Is this a cream or a gel
Answer: The styler is a gel.
Question: Is this in place of joico root foam
Answer: I do use this in lieu of a root foam. I have great luck with it.
Question: Is this the new version of the Volumizing Elixir
Answer: So the Joico Body Luxe Volumizing Elixir was my favorite product and when I moved a couple years ago it got lost and I could not remember the name. I bought black volume dry shampoo from Joico and the name reminded me of the green bottle I used to use because of the organic structure on the bottle. I got so excited and I’ve been looking everywhere to find it but it’s discontinued ); please bring it back!

Product features

JOIFULL VOLUMIZING STYLER

Save yourself from the sticky residue that’s typical of volumizing products for fine hair, and pivot to the hero that delivers body, bounce, and big fullness. This hybrid styler offers the unique glide and slip of a silky creme, and molding/shaping power usually found in a gel. Together, they transform fine hair with full, airy volume for 24 hours, while protecting against humidity and frizz.

Directions: Apply 1-2 pumps into hands. Work evenly into hair; blow-dry to activate fullness and lift.

HERE'S WHY YOU'LL LOVE IT

- 24 hourstyle retention*

- Provides long-lasting humidity protection

- No residue to leave hair looking or feeling stiff and crunchy

*when using JoiFull Volumizing Shampoo, Conditioner and Styler as a system

Joico Texturizing Finisher

AmazonUs/8W22V

Based on 923 reviews Check latest price

Product description

Texturizing finisher There's nothing like the plush, airy, bombshell volume of body shake—the buildable spray that's never stiff or sticky. Delivering a bouncy, plush finish and the freedom to touch and retouch, you'll get fullness and fluid movement in one unique texturizer.

Product features

JOICO HAIRCARE

There’s nothing in the world like beautiful hair.

Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi," and it's at the heart of everything we do.

Our salon innovations are designed to return hair to its strongest and shiniest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come.

DO DAMAGE CONTROL

Craving an instant hair transformation? Get bond-strengthening power with our breakthrough at-home product system that defies damage and protects all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution.

IT’S COLOR-CARE & REPAIR TIME

Looking for a show of strength and color that lasts for the long haul? Our damaged-hair hero collection fights breakage, maximizes healthy shine with powerful protect-and-defend ingredients, and delivers long-range shade protection that instantly fortifies your hair.

STYLE FROM START TO FINISH

Want to meet every styling challenge head on? We’ve got texture, volume, movement, shine, staying power, no-fuss faves, and full-on glam ready and waiting for instant, transformative results.

BLONDE AND BEYOND

Looking to bump up the brilliance and strength of hair that’s been bleached, double-processed, or lifted to new heights? Glisten in, because this home-care collection will protect, detoxify and boost your blonde above and beyond the pale.

COLOR THAT COMMITS

Has your hue stopped ‘do-ing what it’s supposed to? Here’s your chance to chart your own color-course-correction with shampoos and conditioners that kick brass, rev up red, and balance brunettes beautifully.

THERE’S MOISTURE IN THE HAIR

Hair feeling thirsty and dehydrated? Craving a long, tall drink of water? Revive parched strands – from fine/medium texture to coarse -- with the next wave in hydration; including deeply quenching treatments, and marine ingredients that put an end to the dry spell.

Joico Moisture Recovery Moisturizing Shampoo | Replenish Loss Moisture & Restore Smoothness | For Thick & Coarse & Dry Hair

AmazonUs/8W22V

Based on 762 reviews Check latest price

Product description

When your hair is thirsty and parched, it will literally lap up the hydration that our moisture recovery shampoo pours into each and every strand. Our rich, luxurious formula actually restores smoothness and elasticity to dehydrated hair.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

User questions & answers

Question: Is it a blue deep conditioning product
Answer: A month if you wash your hair every other day or so. I ran out of conditioner long before the shampoo was gone. I only wash my hair every 3 or 4 days though.
Question: Is this good for color treated hair
Answer: Yes, the glove is included, same with picture.
Question: Please describe the scent
Answer: Dear Customer Thanks for your question. Thirteen heating settings meet thin to thick hair (356℉ (180℃) to 410℉(210℃)). Seniny three-barrel curling iron allows you to choose the optimal texture for your hair. Any other questions, please feel free to contact us. Sincerely, Cosy Live House

Product features

MOISTURE RECOVERY SHAMPOO

When extra-thick, coarse hair is parched and craving a tall drink of moisture and softness, this revitalizing cleanser for dry hair will transform strands for a full 24 hours. Hair instantly drinks up hydration and softness, thanks to powerful-yet-gentle ingredients that cleanse strands without stripping hair of essential moisture and nourishment. You’ll restore elasticity, triple breakage protection, and infuse hair with a soft, healthy feel.

Directions: Apply to wet hair. Lather. Rinse.

HERE'S WHY YOU'LL LOVE IT

- Replenishes lost moisture and deeply hydrates thick/coarse, dry hair. Reduces frizz. Adds softness and shine.

- 3X less prone to breakage*

- 24-hour moisture replenishment**

*When using Joico Moisture Recovery Shampoo & Joico Moisture Recovery Treatment Balm; against combing breakage on damaged hair vs. a non-conditioning shampoo

**When using Joico Moisture Recovery Moisturizing Shampoo and Joico Moisture Recovery Treatment Balm

Joico Hydrasplash Hydrating Shampoo | Preserve Natural Moisture | For Fine & Medium & Dry Hair

AmazonUs/8W22V

Based on 266 reviews Check latest price

Product description

Even fine-to-medium hair gets thirsty and deserves a tall drink of water that doesn’t make it fall flat. The luxurious lather of HydraSplash hydrating shampoo swiftly cleanses away residue without stripping much-needed natural moisture, leaving hair brilliantly clean, soft, and looking healthy.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

User questions & answers

Question: Is this a true joico product
Answer: I believe it to be. I really like it
Question: Is this sulphate free
Answer: This product does not say sulphate free but it was used and recommended by my stylist who knows I only use sulphate free products. It is a great product and gives my hair a light moisture and tons of shine. Hope this helps.
Question: Is this shampoo and conditioner safe for colore treated hair
Answer: My stylist said yes
Question: Is this a knock off
Answer: No

Product features

HYDRASPLASH HYDRATING SHAMPOO

Sometimes fine-to-medium hair needs a tall drink of water – but a heavy, cloying, moisturizing formula just weighs everything down. That’s when the luxurious lather of this lightweight Hydrating Shampoo swoops in with a gentle touch, quickly ridding hair of residue, without stripping away the vital, natural moisture. Fortified with thirst-quenching marine ingredients and Coconut Water, hair becomes brilliantly clean, soft, and healthy-looking.

Directions: Apply to wet hair; lather; rinse well.

HERE'S WHY YOU'LL LOVE IT

- 24 hours of lightweight hydration*

- Leaves hair feeling soft and moisturized

- Does not weigh hair down

*When using HydraSplashShampoo, Conditioner, and Leave-in, or HydraSplashShampoo and Gelee Masque

Joico Color Endure Violet Shampoo For Long-Lasting Color | Increase Color Longevity & Reduce Tonal Change | Sulfate - Free | For Cool Blonde and Gray Hair

Joico

Based on 2 reviews Check latest price

Product description

This Violet shampoo banishes oxidized yellowing; maintains the integrity of gray hair; and even turns into an instant at-the-sink toner following a blonde color service. It maintains the integrity of lightened, highlighted blonde hair or gray hair and is Free-from SLE/SLES Sulfates.

Product features

JOICO HAIRCARE

There’s nothing in the world like beautiful hair.

Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi," and it's at the heart of everything we do.

Our salon innovations are designed to return hair to its strongest and shiniest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come.

DO DAMAGE CONTROL

Craving an instant hair transformation? Get bond-strengthening power with our breakthrough at-home product system that defies damage and protects all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution.

IT’S COLOR-CARE & REPAIR TIME

Looking for a show of strength and color that lasts for the long haul? Our damaged-hair hero collection fights breakage, maximizes healthy shine with powerful protect-and-defend ingredients, and delivers long-range shade protection that instantly fortifies your hair.

STYLE FROM START TO FINISH

Want to meet every styling challenge head on? We’ve got texture, volume, movement, shine, staying power, no-fuss faves, and full-on glam ready and waiting for instant, transformative results.

BLONDE AND BEYOND

Looking to bump up the brilliance and strength of hair that’s been bleached, double-processed, or lifted to new heights? Glisten in, because this home-care collection will protect, detoxify and boost your blonde above and beyond the pale.

COLOR THAT COMMITS

Has your hue stopped ‘do-ing what it’s supposed to? Here’s your chance to chart your own color-course-correction with shampoos and conditioners that kick brass, rev up red, and balance brunettes beautifully.

THERE’S MOISTURE IN THE HAIR

Hair feeling thirsty and dehydrated? Craving a long, tall drink of water? Revive parched strands – from fine/medium texture to coarse -- with the next wave in hydration; including deeply quenching treatments, and marine ingredients that put an end to the dry spell.

Joico Color Balance Purple Conditioner

AmazonUs/8W22V

Based on 3 reviews Check latest price

Product description

Banishing disreputable brassy tones from platinum-blonde and silver hair, this yellow-mellower conditioner is also the queen of moisturizers… preserving your hair’s vibrancy in the most majestic way.

Joico

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Product features

COLOR BALANCE PURPLE CONDITIONER

Mellow the yellow and banish dryness on highlighted blonde, silvery gray, and Ombre looks with this instant, neutralizing conditioner for color-treated hair; it hydrates beautifully while kicking brassy tones to the curb. Counteracting the unwanted warmth, powerful ingredients strengthen/protect hair from the elements, leaving it cool, manageable, shiny, and easy to style.

Directions: Apply to hair washed with Color Balance Purple Shampoo; leave in 1 – 3 minutes; rinse. Use 2 – 3 times a week.

HERE'S WHY YOU'LL LOVE IT

- Long-lasting results through 12 washes

- Boosts shine and smoothness

- Over 2X stronger hair*

- Paraben-free

*Against combing breakage on damaged hair vs. a non-conditioning shampoo; when using Color Balance Purple Shampoo and Conditioner together

ISO Bouncy Cleanse Curl Defining Conditioner | Keep Long-Lasting Body & Boost Shine | For Curly Hair

Iso

Based on 211 reviews Check latest price

Product description

This curl-enhancing conditioner moisturizes and defines curls without affecting haircolor.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

User questions & answers

Question: What are the ingredients
Answer: Water, Disodium Cocoamphodiacetate, Cocamide Monoethanolamine, Sodium Chloride, Sodium Cetearyl Sulfate, Hydrolyzed Corn Protein, Vitamin E, Dimethicone, Methylparaben, Sodium Laureth Sulfate, Vitamin A, Hydrolyzed Wheat Protein / Pvp Copolymer, Acrylates / Aminoacrylates /C10-30 Alkyl Peg 20 Itaconate Copolymer, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Polyquaternium 11, Sodium Citrate, Methylisothiazolinone, Methylchloroisothiazolinone, Panthenyl Hydroxypropyl Steardimonium Chloride, Fragrance, Glycol Stearate, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, Hexylene Glycol, Tetrasodium EDTA, Octinoxate, Cetyl Alcohol, Hydroxypropyl Starch Phosphate
Question: Does this container have a pump
Answer: The 10.1 fl oz. size does not have a pump.
Question: How are these products when used on permed hair
Answer: I have natural curly hair and it softens the curl Love this product been using for a while

Product features

JOICO HAIRCARE

There’s nothing in the world like beautiful hair.

Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi," and it's at the heart of everything we do.

Our salon innovations are designed to return hair to its strongest and shiniest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come.

DO DAMAGE CONTROL

Craving an instant hair transformation? Get bond-strengthening power with our breakthrough at-home product system that defies damage and protects all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution.

IT’S COLOR-CARE & REPAIR TIME

Looking for a show of strength and color that lasts for the long haul? Our damaged-hair hero collection fights breakage, maximizes healthy shine with powerful protect-and-defend ingredients, and delivers long-range shade protection that instantly fortifies your hair.

STYLE FROM START TO FINISH

Want to meet every styling challenge head on? We’ve got texture, volume, movement, shine, staying power, no-fuss faves, and full-on glam ready and waiting for instant, transformative results.

BLONDE AND BEYOND

Looking to bump up the brilliance and strength of hair that’s been bleached, double-processed, or lifted to new heights? Glisten in, because this home-care collection will protect, detoxify and boost your blonde above and beyond the pale.

COLOR THAT COMMITS

Has your hue stopped ‘do-ing what it’s supposed to? Here’s your chance to chart your own color-course-correction with shampoos and conditioners that kick brass, rev up red, and balance brunettes beautifully.

THERE’S MOISTURE IN THE HAIR

Hair feeling thirsty and dehydrated? Craving a long, tall drink of water? Revive parched strands – from fine/medium texture to coarse -- with the next wave in hydration; including deeply quenching treatments, and marine ingredients that put an end to the dry spell.

Joico K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment | Nourish & Strengthen Strands | For Color-Treated Hair

AmazonUs/8W22V

Based on 3 reviews Check latest price

Product description

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Product features

K-PAK COLOR THERAPY LUSTER LOCK TREATMENT

Known as the “secret to lust-worthy locks,” this deep-repairing miracle hair treatment unlocks out-of-this-world color vibrancy and a dazzling, mirror-like shine that will have you touching your hair in amazement. Stocked with nourishing African Manketti and Argan oils, strands become 9X stronger and visibly healthier-looking

Directions: Apply to clean, damp hair. Leave on 2-5 minutes, then rinse. As a pre-shampoo treatment: Apply to dry hair, leave on 2-5 minutes, then shampoo as usual.

HERE'S WHY YOU'LL LOVE IT

If color care is self-care, then this hair-loving collection is one of the kindest things you could do for color-treated hair that’s been put through the wringer.

- Boosts color vibrancy

- 9X stronger hair*

- 89% less breakage*

* Against combing breakage on damaged hair vs. a non-conditioning shampoo

Joico ISO Hydra Cleanse Moisturizing Shampoo | Hydrate and Strengthen Hair | Smooth Cuticles & Add Shine | For Dry & Chemically Treated Hair

Iso

Based on 101 reviews Check latest price

Product description

This moisturizing shampoo revives and strengthens dry, dehydrated, chemically-treated hair, leaving it responsive, soft, shiny and hydrated.

User questions & answers

Question: Is this both shampoo/conditioner?? It says that it is both but when I put it in my cart its only 1 bottle???? Confused
Answer: Nice

Product features

JOICO HAIRCARE

There’s nothing in the world like beautiful hair.

Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi," and it's at the heart of everything we do.

Our salon innovations are designed to return hair to its strongest and shiniest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come.

DO DAMAGE CONTROL

Craving an instant hair transformation? Get bond-strengthening power with our breakthrough at-home product system that defies damage and protects all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution.

IT’S COLOR-CARE & REPAIR TIME

Looking for a show of strength and color that lasts for the long haul? Our damaged-hair hero collection fights breakage, maximizes healthy shine with powerful protect-and-defend ingredients, and delivers long-range shade protection that instantly fortifies your hair.

STYLE FROM START TO FINISH

Want to meet every styling challenge head on? We’ve got texture, volume, movement, shine, staying power, no-fuss faves, and full-on glam ready and waiting for instant, transformative results.

BLONDE AND BEYOND

Looking to bump up the brilliance and strength of hair that’s been bleached, double-processed, or lifted to new heights? Glisten in, because this home-care collection will protect, detoxify and boost your blonde above and beyond the pale.

COLOR THAT COMMITS

Has your hue stopped ‘do-ing what it’s supposed to? Here’s your chance to chart your own color-course-correction with shampoos and conditioners that kick brass, rev up red, and balance brunettes beautifully.

THERE’S MOISTURE IN THE HAIR

Hair feeling thirsty and dehydrated? Craving a long, tall drink of water? Revive parched strands – from fine/medium texture to coarse -- with the next wave in hydration; including deeply quenching treatments, and marine ingredients that put an end to the dry spell.

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