13 best toning shampoos

Product description

Ever Pure Purple brass toning purple shampoo and conditioner with hibiscus and purple dye neutralizes brassy yellow to orange tones while keeping your hair hydrated. The formula is designed to work on all blonde, bleached, highlighted brunettes and silver hair. 100% Sulfate Free, Paraben Free, No harsh Salts and vegan No Animal derived ingredients or by-products. Formula not tested on animals.

• Toning Purple Shampoo and Conditioner: This Toning Purple Shampoo and Conditioner with hibiscus and purple dye helps hydrate and neutralize brassy yellow and orange tones in in blonde hair, bleached hair, highlighted brown hair and silver hair
• Neutralizes Brassy Tones: Color-treated hair requires special care, and this formula is especially gentle, keeping color pure for up to 4 weeks with no weigh down and featuring the delicate scent of hibiscus
• Sulfate Free Hair Care: Experience a rich, creamy formula and a fresh aromatic fragrance that blooms. Gentle on color and 100% free of sulfates, paraben, gluten, dyes, and formulated with vegan ingredients
• The Ever Collection: You can have a sulfate-free, salon quality hair care routine that’s tailor made for your specific hair care needs and concerns, including for dry, damaged, frizzy, thin or color treated hair
• L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products & unique expertise from beauty experts in makeup, skin care, hair care, styling & hair color

User questions & answers

Question:	My hair is colored with Loreal ( 5C ) cool medium brown anti brass permanent color is this ok to use? Because it's definitely needed
Answer:	Hi there! Thank you for your interest in our L'Oreal Paris Hair Care EverPure Sulfate Free Brass Toning Purple Shampoo. This product is meant for all Blonde hair, bleached hair, Highlighted brown hair and silver hair. If you feel like your hair has brass to it feel free to use this product at least once for best result… see more
Question:	My hair is white that is yellowing. What can get yellow out, no purple
Answer:	Vinegar Rinse to Whiten Gray Hair Mix one tablespoon of apple cider vinegar with one gallon of water. After shampooing your hair, rinse your hair using the vinegar and apple cider mixture. Work it through your hair and rinse well with clean water. Condition with a conditioner that is white and style as usual found this on the internet There’s also one with hydrogen peroxide Mix equal parts of 3% hydrogen peroxide, water and your favorite conditioner in a spray bottle. Spray clean, damp, non-conditioned hair with the mixture. Comb through the hair with a wide-toothed comb or pick. Leave on for 15 to 20 minutes before rinsing. Repeat once a week to prevent buildup. Hope this help
Question:	I'm sensitive to smells. Can anyone tell me what it smells like
Answer:	I wonder if different people smell differently when smelling the same thing. The descriptions I'm reading don't smell like that to me at all. It is strong scent while using, not afterward. I have to agree with those who said, it smells like men's cologne.
Question:	How long do I leave it on for on orange/dark yellow hair
Answer:	Thank you for your question on the L'Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo. For best results we recommend that once the hair starts looking brassy use up to 2-3 times a week instead of your usual shampoo. Apply to wet hair and massage into lather. Rinse thoroughly. Follow with EverPure Brass Toning Purple Conditioner. We hope that this information is helpful.

Product features

EverPure Purple System

Sulfate-free EverPure Purple System with hibiscus + purple dye neutralizes brassiness, deeply moisturizes and leaves hair brighter. For all blonde, bleached, highlighted brunettes and silver hair. Use EverPure Purple Shampoo & Conditioner 2-3 times a week instead of usual shampoo. For more intense results, gradually increase leave-in time and frequency of use and try Anti-Brass Purple Mask for extra toning power.

Product description

Matrix total results so Silver Shampoo for Unisex.

Brand Story

MATRIX is a leading professional hair care and hair color brand worldwide. We aim to provide professional hairdressers and their clients with hair care and styling products that inspire creativity and deliver superior results.

Product features

Illuminate Your Blonde

Total Results So Silver has the perfect blend of neutralizing

pigments at every stage to neutralize yellow & gold tones.

Best for Blondes, Platinums, and Greys.

Product description

With time comes change, and hair is usually the first place we notice it. But don't stress any more if the grey streaks are setting inch Fanola has you covered with their line of No Yellow Shampoo. It's made with a violet pigment that turns down the grey or lightened hairs to be less noticeable. There's nothing wrong with going grey, but this No Yellow Shampoo helps you keep your color consistent and vibrant. It's an easy way to help time pass with a little more grace. No Yellow is used for bleached, blonde, streaked, and grey hair.



Features:

Ideal, for grey, super lightened, or decolored hair

Violet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hair



SHAMPOO

No Yellow Shampoo neutralizes yellow reflections driving from pigment residue after bleaching, lightening and the oxidizing action of the elements. No Yellow treatment is the only professional treatment formulated with a special violet pigment with intensive action that neutralizes yellow reflections giving the hair a cool, bright, even reflection.



How/When: Apply on damp or dry hair for 1-3 minutes and rinse. Use gloves to prevent staining of the hands. Apply once a week or when yellow becomes visible.



SKU: SO-26-01

• Ideal, for grey, super lightened, or decolored hair
• Violet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hair
• Note: This product does not come with spill seal. Please contact customer care if there are issues with your order

User questions & answers

Question:	I have natural dirty blonde hair. Since its not colored at all, will this work for me
Answer:	I've read reviews that said it didn't work good on natural hair. Mine is bleached and it worked awesome!
Question:	Is this goog for natural gray/silver hair
Answer:	Yes, this shampoo works well for gray/silver hair
Question:	On the bottle it says on wet hair, in the item description it says on dry hair. So which one is correct? if so on dry hair how to treat it after? Thx
Answer:	You can do either damp or wet hair. I used mine when my hair was wet & when my hair was damp. It’s up to you, whatever your preference is. I didn’t tell a difference in my color either way, it came out beautiful with damp or wet hair. I wouldn’t put it on with your hair dry though because it might stick to your hair & be harder to wash out. Hope this helps!
Question:	why is this $10 vs $39.99 on the salonguys site? makes it hard to believe in the authenticity of the product
Answer:	Did you read the seller of this product underneath the price? It is salonguy selling this as well. 39.99 will buy you the vegan one!

Product features

Small changes in product size & weight lead to lower carbon emissions.

We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

Product description

Matrix total results Brass Off Shampoo 10.1 oz; Ingredients: Aqua/Water/Eau, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Sodium Chloride, Cocamide Mipa, Sodium Lauryl Sulfate, Parfum /Fragrance, Amodimethicone, Sodium Benzoate, Hexylene Glycol, Polyquaternium-7, Polyquaternium-10, Peg-40 Hydrogenated Castor Oil, Ci 60730/Ext. Violet 2, Alicylic Acid, Carbomer, Bht, Trideceth-6, Limonene, Hexyl Cinnamal, Linalool, Benzyl Salicylate, Benzyl Alcohol, Cetrimonium Chloride, Ethylhexyl Methoxycinnamate, Glycine Soja Oil/Soybean Oil, Tocopherol, Sodium Acetate, Isopropyl Alcohol, Sodium Hydroxide, Citric Acid.

Brand Story

MATRIX is a leading professional hair care and hair color brand worldwide. We aim to provide hair care and styling products that inspire creativity and deliver superior results.

Product features

Stay Cool Brunettes

Total Results Brass Off system neutralizes orange/brassy tones, while nourishing, softening and protecting lightened hair.

Best For Lightened/Highlighted Brunettes.

• The only parabem & sulfate free purple shampoo on Amazon! PETA approved cruelty free & vegan friendly! Contains intense violet pigments to counteract unwanted yellow hues. Purple toning shampoo is suitable for use on silver, grey, blonde, bleached and highlighted hair for a radiant, brighter color
• Bold by B Uniq - Extend Time Between Expensive Salon Visits: Stronger than traditional blonding shampoos, the vivid violet of silver hair shampoo enhances hair color for ice cool blonde or dazzling silver/ash tones
• Shampoo For Blonde, Platinum & Gray/Silver Hair: Zero Yellow Purple shampoo neutralizes brassiness in blonde shades for high quality at-home hair care. Our hair products are recommended by hair stylists worldwide
• PETA Approved Vegan & Cruelty Free: Sulfate-Free Shampoo: SLS-free and paraben-free, blonde shampoo is formulated with Vitamin B5 derivative to soften hair strands and add shine in natural and color-treated blonde hair
• Innovative UV Filters: Purple shampoo use protects your hair color against fading caused by damaging ultraviolet radiation to maintain your perfect shade of blonde hair
• Packaging is Fully Recyclable - Bottle is made from recycled plastic and the box is fully recycable too. Please recycle post purchase to help us with our goal of reducing the effects of plastic waste on our environment

User questions & answers

Question:	Is this product cruelty free
Answer:	Hi - my name is Florentina from B Uniq, the manufacturers of the shampoo. I am glad to tell you that yes, our shampoo is cruelty free :)
Question:	Can this be used on grey hair with some dark brown? I’ve been letting it go grey but do have some yellowing on parts of the grey I want silver
Answer:	It should not have any effect on dark hair... It will simply take away the yellowing-grey...
Question:	can this be used with hair that has been straightened
Answer:	Yes, it can be used on hair that has been straightened.
Question:	How long do I leave it in for ash blonde
Answer:	It varies for each individual depending on how brassy their hair is and how porous or non porous it. No one can give you a specific amount of time. Follow the directions given to you on the paper provided in the box. If it doesn't get rid of all the brassiness, add more time to the time that you leave it in.

Product features

Purple Shampoo Conditioner Set Sulfate Free for Blonde Silver and Violet Hair.- Excellent for removing Yellow and Brass tones

Specially Formulated Purple Shampoo and Conditioner​ Set helps eliminate discolorations and brassy highlights from Blonde, Sliver, Grey and Platinum Colored hair. Enhanced with natural botanicals extracts and oils formulated for all hair types.

This purple toner​ shampoo and conditioner set will leave your hair silky smooth and shiny. Our products are rigorously tested for quality. We make sure that each product meets our quality standards

Purple Shampoo & Conditioner Set contains natural oils and extracts remove brassy highlights and discolorations from blonde and silver hair. Enriched with to enhance shine and boost protection from exposure, our​ hydrating conditioner ​and shampoo set also is infused with natural extracts, oils, silk protein and Shea butter.

Our conditioner​ and shampoo set gently cleanses and brighten blonde, platinum, and silver tone hair while deeply nourishing it with beneficial ingredients such as Hydrolyzed Silk Protein and Natural oils. This wonderful set is formulated to work together to extend and protect hair color and hair quality, keeping it from looking brassy or yellow. Help nourish, moisturize and repairs hair for a better shine and glow, leaving it soft and manageable. makes it silky soft and smooth and aids in curl definitions. The Natural oil present help fight hair loss, resulting in stronger, thicker, and younger looking hair.

THE SCIENCE BEHIND OUR FORMULATION

The ultra-pigmented purple shampoo is specially formulated for light hair; the violet-tinted formula enhances blonde, white and silver coloring by boosting cool tones in the hair.

Purple shampoo can be used on grey hair that needs a silvery brightness boost to remove yellow hues caused by environmental pollutants.

BOLD UNIQ by B Uniq range is formulated with Pro-Vitamin B5 and is sulphate and paraben-free to revive shine and softens strands.

Purple shampoo usage depends on preferred hair tone – adjust usage from every other wash until desired color look is achieved. Use alongside your regular shampoo and conditioner for hair to remain vibrant between salon visits.

HOW DOES IT WORK?

BOLD UNIQ by B Uniq Purple Shampoo deposits violet pigments on to the hair to cancel out yellow tones. As purple and yellow are opposing colors on the color wheel, hair appears lighter and brighter. The violet pigment sits on the surface of the hair and washes out within 6-8 washes.

With regular use, purple shampoo can help you achieve anything from muting brassy tones for a warm honey blonde to a cool white platinum, depending on hair shade and how long it’s left on the hair.

HINTS & TIPS!

1. If you over-do it and your hair is too violet, don’t panic! Use a clarifying shampoo to remove the purple tinge from your hair.

2. Wait at least two weeks after having hair bleached, permed or colored before using a purple shampoo and leave on for only 1-3 minutes. As color treatments can make hair more porous, the result may be an uneven, patchy look if used soon after dyeing.

TIPS TO AVOID COLOUR TRANSFER!

We have included a pair of disposable gloves in your purchase to prevent color transfer onto your hands during application.

We recommend using disposable gloves for every application to avoid staining.

Always follow the instructions for great results. Look out for the e-guide sent with every order which is packed with tips and tricks to get the best results possible!

Product description

A tone correcting shampoo for blonde hair. Helps gently cleanse blondes while refreshing and conditioning hair. Contains purple toning pigment to neutralize brassy tones in blondes and enhance cool tones. Blended with Polyquaternium 10 to prevent and control frizz, static and flyaway. Improves blonde vibrancy and imparts shine. Leaves hair soft, smooth and manageable. Great for chemically treated hair

• Helps gently cleanse blondes while refreshing and conditioning hair.To be used once a week and the product is colour safe
• Contains purple toning pigment to neutralize brassy tones in blondes and enhance cool tones
• Blended with Polyquaternium 10 to prevent and control frizz, static and flyaway

User questions & answers

Question:	My natualr hair is dark blond and I got highlights done 2 weeks ago. Some of them turned ashy which don't like. Will this shampoo help tone it
Answer:	Well the shampoo bar I purchased is purple, the conditioner bar I got is not purple, it’s actually cream colored. So I’m not sure. My conditioner bar was also a little bit smaller than the shampoo bar so maybe in that way you could tell. They smell a little different too. But again, mine is creamy.
Question:	whats toning and what exactly does it do for hair
Answer:	Oh yes it does! I have hair down the middle of my back and it works great. I do use a detangling brush while the conditioner is in, so when I rinse I can let it dry naturally, as with no more brushing I have a wave. I love this stuff and the shampoo so much I'm using it exclusively, altho I originally bought it for travel. I only wish the conditioner bar was the same size as the shampoo bar. That said I'm on my 1st bars and it is lasting a long time!! It leaves your hair more conditioned than others too.
Question:	I have brown lowlights and blonde highlights. Is this safe to use with the brown? Will it fade the color quicker
Answer:	No, it’s a New Zealand company.
Question:	Just purchased this but wondering if I can just use a regular conditioner or do I have to get a purple conditioner too
Answer:	It is great for dyed blondes. Takes the brassy look out and doesn't strip hair color. My hair is much healthier since using the Ethnique shampoo and conditioner.

Product features

TIGI Bed Head Dumb Blonde Purple Toning Shampoo

• For blonde hair
• Purple toning pigments help to increase cool tones and banish yellow and brassy tones in blonde hair
• Improves blonde vibrancy and adds shine
• Hair looks and feels smooth and soft with reduced flyways and friz
• To be used once a week
• Colour safe

FOR NATURAL/CHEMICAL BLONDES

Banish brassy and yellow tones to enhance vibrant, bright, brilliant blonde. This specially-formulated shampoo is powered by violet toners to banish brassiness and brighten blonde hair, while cleansers and conditioners help refresh, detangle and control frizz.

Product description

Bring out the best in blonde, highlighted, gray or white hair with Platinum Blonde Shampoo from Paul Mitchell. This purple shampoo helps cool brassy tones in natural blonde and color-treated hair with a violet-tinted, color-enhancing formula while conditioning ingredients and extracts hydrate hair and intensify shine. Hair Type: Ideal for Color-Treated Hair. Fragrance: Refreshing cucumber melon scent with soft underlying notes of violet and water flower. Stylist Tip: Use weekly to keep icy blondes looking cool and eliminate gold or yellow tones.

Brand Story

Paul Mitchell is results-driven hair care from John Paul Mitchell Systems—the leader of salon-quality products committed to the professional beauty industry. Every purchase supports JPMS salons with a commission.

Product features

Paul Mitchell Platinum Blonde Shampoo

1. Wash with purple shampoo to cool brassy tones in natural and color-treated blonde hair.

Paul Mitchell Platinum Blonde Conditioner

2. Follow with purple conditioner to hydrate hair and intensify shine.

Paul Mitchell Platinum Blonde Toning Spray

3. Spray on damp hair to further help neutralize brassiness with shimmery, violet-tinted pigments.

Product description

With time comes change, and hair is usually the first place we notice it. But don't stress any more if the grey streaks are setting in. Fanola has you covered with their line of No Yellow Shampoo. It's made with a violet pigment that turns down the grey or lightened hairs to be less noticeable. There's nothing wrong with going grey, but this No Yellow Shampoo helps you keep your color consistent and vibrant. It's an easy way to help time pass with a little more grace.No Yellow is used for bleached, blonde, streaked, and grey hair. SHAMPOO No Yellow Shampoo neutralizes yellow reflections driving from pigment residue after bleaching, lightening and the oxidizing action of the elements. No Yellow treatment is the only professional treatment formulated with a special violet pigment with intensive action that neutralizes yellow reflections giving the hair a cool, bright, even reflection.Use: Apply to wet hair, message gently and rinse. MASK No Yellow Mask is formulated with a special violet pigment that neutralizes undesired yellow reflections. Leaves hair soft, shiny and silky. The action of the violet pigment is not invasive but rather it has very high cosmetic action without any side effects, even if the shampoo is frequently used. Its acid pH seals the cuticle and creates protective violet film on the hair that reflects and rejects yellow reflection. It's perfect for conditioning action. Use: After washing the hair with No Yellow Shampoo, apply to the lengths and ends of towel-dried hair. Leave on for 3-5 minutes and rinse carefully.Features:Ideal, for grey, super lightened, or decolored hairViolet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hairSpecifications:1 qty No yellow shampoo1 qty No orange shampooSKU SO-26-01-SG9

• dfg

User questions & answers

Question:	Is this a legit? product
Answer:	Yes
Question:	Does both the no yellow and no orange shampoo come with this product order
Answer:	In the back of Shampoo, it is noted which is Sulfate Free.
Question:	Will this turn my bleached blonde hair into a grey/silver color
Answer:	I contacted their facebook account through their website page and asked them about this Amazon account and they verified that it IS related to their company and it is authentic.
Question:	Do you use both at once or use one and then the other
Answer:	12 ounce shampoo and conditioner

Product description

Redken's Color Extend Brownlights Blue Toning Shampoo is a color-depositing, sulfate-free shampoo for brown hair. This blue toning shampoo is ideal for color correcting and neutralizing brassy tones on natural and highlighted brown hair, and is great for brunettes with grey coverage. This sulfate-free shampoo gently cleanses your hair without stripping color and helps prolong cool brunette color.

Brand Story

Redken 5th Avenue NYC is a professional haircare and haircolor company dedicated to providing science backed products, inspiring education and unparalleled creativity for consumers and stylists alike.

Product features

HOW TO USE ANTI-BRASS BLUE SHAMPOO FOR COOL, BEAUTIFUL BRUNETTE HAIR COLOR

Is your brown hair starting to look brassy? To keep highlighted, color-treated and natural brunette hair color looking cool, bright, and healthy, you'll need a blue toning shampoo to neutralize unwanted brass. Apply Brownlights blue toning shampoo to wet hair, leave in 3-5 minutes and rinse. Follow with Brownlights blue toning conditioner. Click to learn how to use this toning system to keep your brunette hair looking cool and beautiful between color services!

Product description

Pravana the Perfect Blonde Shampoo and Conditioner combo pack is the powerful duo you can trust to turn blond, silver or light hair from dull and brassy to gleaming and bright. Quality cleansing and conditioning remove unwanted yellows to give hair a pure elegance. Enrich and protect while cleaning and hydrating. Ingredients include essential keratin and silk to keep hair strong and smooth for a perfect style every day.

• PRAVANA THE PERFECT BLONDE Purple Toning Sulfate-Free Shampoo 10.1 Oz PRAVANA THE PERFECT BLONDE Purple Toning Conditioner 10.1 oz

User questions & answers

Question:	Is this for natural blonde? Or bleached blonde
Answer:	I'm asking myself the same question???, I bought this product & it really didn't do anything on my hair & after using it, I've noticed my hair very thin...my scalp is tender
Question:	is this sulfate or sodium free
Answer:	yes i got one of each
Question:	Is this product to be used every day or just every now and then
Answer:	Not really. It will help keep current color from yellowing. My hair actually has a bit of a blue tint if I use it to much and my hair is too light.
Question:	Hi it works to turn tyellow hair in platinium
Answer:	The No Yellow is formulated for higher level blondes, and the No Orange is for lower level blondes. They should be used in regards to what the level of the hair is, and if it is more brassy orange or brassy yellow. A package like this is a good way to try both and see which ones is best for your hair.

• Eliminate brass, kick up luminosity: Award winning Purple Toning Shampoo powers up blonde, silver and grey hair by extending color & lifting away all brassy, yellow tones - the ideal shampoo for sweaty gym buildup, “tricky cases”, platinum hair & perfect as a blue shampoo, shampoo for grey hair, or silver shampoo.
• PCA Technology, total lightening control: The only high-performance Purple Shampoo for blonde hair toner that leverages the power of precise color adjustment – a silver shampoo technology that delivers lighter and lighter results, the longer you leave it on. Just 2 to 5 minutes for instant results - your confidence will thank you!
• 100% Money Back Guarantee - breakthrough formulation, fast results: You’ll notice a difference day one, guaranteed. How do we know? This tested, proven violet toning shampoo for blond hair is better than other award winning color shampoo formulations. So go ahead, click add to cart now and extend your luminescent salon color until your next appointment - or your money back.
• The UV & Damage Defender: Shampoo for grey hair, silver and blonde extends salon color well beyond the typical time, no matter how unique your hair color. Our passion-driven, protein-rich Purple Shampoo for brassy hair complex defies the most common causes of environment-related damage, blase tones, breakage, and split ends, for radiant hair that looks healthy under any lighting – even at the gym.
• Bye bye sweat, buildup, dirt & grime...hello hair they can’t stop touching! If you want touchably soft hair that matches that life you’ve worked so hard to create, get this shampoo for brassy hair now. We added extra nutrient-rich, lather-enhancing plant-based compounds that science shows lifts away grime, dirt and excess oil, so your hair feels silky soft and managed.

User questions & answers

Question:	Love the shampoo but has left a stain on my shower shelf. Any ideas how to remove ring stain
Answer:	Purple shampoo neutralizes yellow tones of your hair. It helps get rid of the brassy tones. I have black hair and got it bleached and it turned orangey in a few days. After leaving this on my hair for 15-20 mins, the orange hues turned into a goldish ashy tone. I hope that helps.
Question:	Still waiting on my free bottle....it's been 3 months
Answer:	I am not a hair stylist but, a toner is different than a toning shampoo. I toner is a straight chemical and a toning shampoo takes out that yellowish color banana peel color and makes it more of a vibrant banana fruit blonde. A toner will take out the didn't leave in long enough brassy orange/yellow, where the shampoo takes out the yellow brass. The shampoo is easier on your hair.
Question:	Gluten free
Answer:	All it does is makes blonde a cooler tone. So any red, orange, or yellows will go away. It doesn't do anything for brown really, I just think it will take care of the warm tones. It won't fade color, just removes the warm. Even if you don't like the effect, a couple of washes and it will turn back.
Question:	What are the ingredients? Thank you
Answer:	Love this Poo! If I use with regular conditioner my silver/white hair is brighter with very little blue/purple tone. When I want to kick up the blue/purple tone I use a purple conditioner.

Product features

Get Total Color Control

Eliminate the brass and bring on the sass. If you’re looking for the best way to blast away sweat, grime, build up and extend your perfect salon color, without harsh, hair damaging chemicals then you’ll love Kick Purple Shampoo for Blonde, Silver & Grey hair. Luminosity boosting compounds penetrate deep into your follicles, lifting away brassiness, yellow tones, and environmental yuck, while providing UV defying protection – for radiant, lustrously touchable hair that looks amazing weeks after the salon.

PCA - The Worlds First Power Color Extender - Lighten As Little or As Light as You’d Like!

Kick Purple Shampoo boasts the only high-performance Precise Color Adjustment technology, allowing you to lighten hair as much or as little as you’d like as quickly as 2 to 5 minutes.

Stop Hiding, Start Shining

Stop hiding the color you’ve so passionately created and let the sun reflect your true luminosity with Kick Purple Toner Shampoo. Our PASSION-DRIVEN protein rich purple shampoo for brassy hair complex defies the most common causes of environment-related damage, blase tones, breakage and split ends for RADIANT HAIR that looks healthy under any lighting

Get Hair as Rocking as the Life You’ve Worked So Hard to Create

Powerful, potent, nutrient-rich botanicals develop into a nourishing, grime fighting lather, quickly, naturally and easily lifting away all the greasy, grimy, gym sweat build up your hairs collected along your journey to create the life (and body) you want.

Powerful, Potent, Proven & Stylist Approved

Don’t let your hair take second place. At Kick Active, we believe second place is never good enough. That’s why we formulate powerful, potent, stylist-recommended hair enhancement products that boast 100% safe ingredients – because your health AND your hair matter!

• Celebrity stylist approved – rinse away brassiness & yellow: You invest significant time and money choosing pure hair color that’s “just right” for you. Now keep it bright, fresh and beautiful between salon visits with Get Back Gorgeous purple shampoo for brassy hair – the only high performance, celebrity stylist-preferred hair toner formulation for continued home use as shampoo for blonde hair, shampoo for grey hair, blue shampoo or silver shampoo.
• Look fabulous & extend salon color: Get Back Gorgeous Violet Shampoo delivers noticeably brighter, healthier looking, gorgeous hair that makes you radiate confidence - guaranteed. Photostabilizer UV protection extends time between salon coloring. Collagen defends against damage, breakage and split-ends. One look in the mirror and you’ll notice a difference!
• 100% Money Back Guarantee, cutting-edge formulation: When you click add to cart now, know you’re buying a tested and proven product – the preferred choice of celebrity stylists across the world. Your satisfaction is 100% guaranteed – no trickery and no gimmicks – just gorgeous, light reflecting hair without the brassiness or yellow tones
• Fresh organic compounds, proven science: Rich, indulgent Blonde Shampoo lather and coconut oil-derived organic compounds gently cleanse away dirt, oil and grime – leaving hair feeling soft, silky, manageable and most importantly, gorgeous. Get this blonde toner color shampoo – your hair will thank you!
• Maintain full control – how light will you go? Simply wet hair, apply toning shampoo for blonde hair from roots to tips, and leave blonde toner on hair for 2 to 5 minutes (depending on how light you wish to go), then rinse. (Not for daily use)

User questions & answers

Question:	Will it work with one wash
Answer:	I have found that it def makes a difference same day, but a better one over a few days. It really works but if you're really really brassy there's only soMuch any shampoo can do. In that case- make a rinse of 4 parts apple cider vinegar to 2 parts water and rinse head. Put hair in shower cap and wait about 15 minutes. Then rinse out but don't wash right away. You won't see a difference for a few hours but then you will I guess it had to oxidize. Anyway. That should help!
Question:	How long do you need to leave the shampoo on your hair before rinsing
Answer:	Yes, its a purple shampoo it is used for grey, super lightened, or decolored hair violet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hair
Question:	Does this have silicone in it
Answer:	I personally use it twice in the shower. I lather and rinse normally the first time, then the second time I will leave it in for 3-5 minutes before rinsing. The longer you leave it in the better conditioner you'll want to use
Question:	I have natural blonde hair, but lightened it & now it’s yellow. I don’t want it to be white or purple, so what will this do
Answer:	I really don't know as my hair is extremely straight. I do use a vinegar rinse..a couple of tablespoons of white vinegar in a couple of cups of water that I keep in a dish detergent bottle in the shower... squirt it on and rinse it off. I can tell you that I get a lot of compliments on the color of my hair so it really helps with yellow and makes it look kind of elegant.

Product features

Celebrity Stylist Created

With the help of world-renowned Celebrity Stylists, our Purple Shampoo takes your Blonde, Silver, Grey or White hair to a whole new level of luminosity. Tone your way to the Hollywood-inspired color of your dreams right at home with GBG!

Fast Acting

2-5 minutes with GBG once a week is all it takes to achieve a brighter blonde, a sassier silver, or a more gorgeous grey! Fewer trips to the salon means more time in your hectic schedule - AND more money in your wallet!

Safe & Effective

Get Back Gorgeous Purple Shampoo is rigorously tested during development to ensure the utmost quality and safety. The result? A premium product that weightlessly cleanses and provides a safe, highly effective toning experience!

Hydrating Formula

GBG Purple Shampoo is protein-enriched to hydrate hair, infusing shine and body for luxuriously soft, totally touchable locks!

The Power of Purple

GBG’s Selective Adjustment Technology ensures effectiveness only on blondes, greys and whites - allowing you to tone lighter strands to icy perfection while leaving darker colors intact - making it an ideal choice for a brighter balayage tip, or cooler highlights on a darker base. Natural or bleached, platinum or ash…whether you’re looking for a bolder blonde, a more stunning silver, or a more wonderous white, GBG is the Purple Shampoo for you!

• [COLOR BRIGHTENING] Luseta Purple Shampoo and Conditioner is specially made for blonde & gray hair by richness in neutralization formula
• [CLEAN AND REPAIR]Shampoo gently cleans the hair, eliminates brassy and yellow tones in blondes and repair split ends
• [PROTECT HAIR]Conditioner can promotes glossy and protect hair from heat or natural environment damages
• [SAFE PRODUCTS]Free of sulfates, parabens and gluten; PH balance: shampoo pH 5.5 - 6.5, conditioner pH 4.5 - 5.5
• [COLOR SAFE]Salon quality shampoo & conditioner safe on color treated hair

User questions & answers

Question:	I have a keratin treatment, would this be safe to use
Answer:	Mine was highlighted bleached and it was fine .
Question:	Does the conditioner detangle wet hair
Answer:	Yes it is. Perfect for keritan treatment
Question:	All should know to be careful, and if still going to use, use sparinging as this contains the known carcinogen dmdm hydantoin
Answer:	Depending on how blonde you are, using it every day runs the risk of actually tinting your hair blue/purple. My hair is close to platinum, and I use Pravana every ten days or so.
Question:	Would this be suitable for curly hair
Answer:	Yes Removes brassiness

Product features

Luseta Purple Shampoo and Conditioner - Perfect Duo for maintaining the vibrancy of your Coloured Hair.

Luseta Shampoo and Conditioner products’ design and manufacturing are led by industrial chemists and stylists with over 20 years of salon industry experience. Designed with dry and color-treated hair in mind, we use the following naturally sourced ingredients:

1. Coco Nucifera Oil, Hydrolyzed Keratin: It is packed with fatty acids, vitamins, and antioxidants to help nourish and moisturize hair. Get ready to experience the hair of your dreams!

2. Quinoa seed Extract: The nine essential amino acids quinoa contains act as natural strengtheners and protects the hair shaft. They also repair damaged hair.

3. Biotin: Also well known as vitamin B7, is a water-soluble vitamin that acts as a coenzyme in the body, which will contribute to adding volume by stimulating the production of hair.

Sulfate Free - Salon Quality Shampoo & Conditioner

This Salon Standard Hair Treatment Combo contains NO sulfate, paraben, or gluten, thus providing you a gentle hair washing experience and safe, healthy lifestyle.

Shampoo: Water (Aqua, Eau), Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Propylene Glycol, Sodium Cocoyl Isethionate, Cocamide MEA, Glycerin, Acrylates Copolymer, Parfum, Benzyl Alcohol, Sodium Chloride, C12-13 Alkyl Lactate, Guar Hydroxypropyltrimonium Chloride, DMDM Hydantoin, CI 60730, Disodium EDTA, Caprylic/Capric Glycerides Polyglycerin-10 Esters, Panthenol, Cocos Nucifera (Coconut) Oil

Conditioner: Water (Aqua, Eau), Cetearyl Alcohol, Dimethicone, Propylene Glycol, Stearamidopropyl Dimethylamine, Lactic Acid, Ceteareth-20, Benzyl Alcohol, Parfum, DMDM Hydantoin, Cocos Nucifera (Coconut) Oil, Tetrasodium EDTA, CI 60730, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Panthenol

Shampoo pH: 5.5-6.5

Conditioner pH: 4.5-5.5

Perfect for Blonde & Grey Hair

This combo is blonde and grey hairs’ best friend! It helps revitalize hair strands, boosts shine, and restores colour to a gorgeous tone. You’ll be obsessed!

Anti-Brassiness & No Split & Breakage

Our natural shampoo gently cleanses hair, eliminates breakage, brassiness, and repairs split ends. The matching conditioner helps protect the hair from heat and other environmental pollutants while sealing in moisture and shine.

Anti-Fade Shampoo & Conditioner

Our top priority is to enhance your health as well as protect your brilliantly coloured hair, the antioxidants and full-spectrum UVA/UVB sunscreens will prevent colour fading and boost the brightness of your hair by neutralizing brassy tones.

purple shampoo

This series of hair products is especially made to enhance and extend the life of coloured hair. Our products protect and prevent colour fading and works as a vibrate aftercare for dyed hair by adding shine and moisture.

Shampoo Directions

Apply shampoo on to wet hair. Gently massage the product into hair and scalp, this will cleanse your hair gently without striping the colour. Rinse thoroughly and follow up with Luseta Colour Brightening Conditioner.

Conditioner Directions

After shampooing, squeeze out excess water from hair. Spread and massage the product evenly on damp hair starting from the mid section to the ends. Leave in the product for a few minutes to maximize benefits.

purple shampoo

This series of hair products is especially made to enhance and extend the life of coloured hair. Our products protect and prevent colour fading and works as a vibrate aftercare for dyed hair by adding shine and moisture.